THE PICTURE PALACE

Click to deep-zoom

← Silent Hollywood

Oswald the Lucky Rabbit, Trade Advertisement (Famous Fun-Feats)

A rabbit swings a mallet at a bell.

What

A 1928 advertisement from The Film Daily of September 19 for the Oswald the Lucky Rabbit cartoons, made by Winkler Pictures for Universal.

Why

The character, also billed as Oswald Rabbit and Ozzie, was created in 1927 by Walt Disney and Ub Iwerks.

Notice

The rabbit drives a fairground strength-tester to the top with a "CLANG!", and the slogan beneath reads "Always Rings the Bell".

“Ringing the bell for exhibitors”

Format

The full-resolution, color-managed file — restored honestly, yours to print and keep.

Sized to protect print quality — this scan supports sizes up to 18x24" cleanly.

Size

$29.00

Provenance

Film
Oswald the Lucky Rabbit (1928)
Country / studio
United States · Winkler Pictures for Universal
Format
Other
Poster published
U.S. trade-paper advertisement, The Film Daily, 1928
Source
Wikimedia Commons
View the public source record ↗

Rights: CLEAR. Public domain — U.S. 95-year rule (poster published 1930 or earlier). Gated by the poster’s own publication year, never the film’s. Cleared by registry on 2026-07-18.

A house of the Provenance family